Are you struggling to create a digital product? You don’t have to. Creating a high quality information product is not all that difficult to do.
Let’s take the steps to create a product and create one.
1. Find a niche.
You can find a niche in which you are interested or already have a skill. Then answer the question, “Do people spend money in this niche?”
See if there are products for sale in this niche. Are there books on Amazon, dolls, magazines? Is there a training opportunity? If yes, then people are willing to spend money in this niche.
You will still need to do some research to find a solid product idea that people will actually buy
2. Find an urgent problem that needs to be resolved.
You can’t create a product and hope that people buy it. You need to look for problematic people in your niche. And they have to be willing to pay for the solution.
Now there are some urgent problems that people have but are not willing to pay for a solution. For example: How to unplug the toilet is an urgent problem. But most people have not won a video course or e-book on the subject. Now they need an answer and they will go online and get their information for free.
You can find problems that people are desperate to solve through the forum. You should also buy some of the courses and books in your niche. Then go through them and find out what’s missing, what they can all leave out.
3. Find a solution to the problem.
Here you solve one problem. One problem one solution. You need to become an expert in your field. Explore the solution.
If you’re not an expert, don’t let that stop you. You simply need to know more than the people you sell the product to. You can be an intermediary and sell to beginners.
You don’t have to know everything, but the more you know, the easier it will be to make products and future products.
Determine how you will pack your product. Are you going to do an e-book, video course or audio course?
Here’s a formula for creating contours for your digital product.
From the books and courses you bought and we learned to write the important things. Use at least 5 to 10 as the main topics. Now write down 5 to 10 subtopics for each major point. (Don’t panic here; remember you have studied books and courses on this topic.) Now add a few bullet points for each sub-topic.
Write a paragraph on each point and subset of the note.
If you don’t want to write the easiest way to get a digital product is to record audio. Use the outline you just created to talk about the topic for 20 minutes and then sell the audio.
To get past the prominent starting point, start with PLR (private label rights). Then you rewrite it in your own words. And of course, you can always pass it on.
5. Repeat the process.
When you create your second digital product, you can offer it as an “upsell” to your first digital product. Believe it or not after the first, it’s easier and easier to create products.
Now take your eBook and enroll it in the video course. You can pay more money for a video course.
That’s it. You got your first digital product.
Many people think of every excuse they can’t create their own products. You have no excuse. You have a formula.