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Internet markets are still catching up. Billions of dollars still need to be invested in e-commerce, so it’s no surprise that new businesses are popping up every day.

If you’re struggling to make money from your ecommerce business, or really want to see huge growth this year, here are 7 proven strategies to make more money online.

1. Create a blog that drives traffic.

“One of the hardest parts of growing an ecommerce site is getting enough traffic to your website. Most ecommerce companies rely on paid ads to drive sales, but it’s expensive and lowers their profit margins. I recommend focusing on an inbound marketing strategy for to improve the rating of your store in organic search results. It takes longer than buying an ad, but the payout is higher.

An effective inbound marketing campaign starts with an active blog. Each content marketing plan should include an overview of the customer’s research journey. Defining a user’s research path involves thinking about what your potential customers are looking for, questions and problems they have, and customizing the content of your blog to address their pain. “Earl Choate, Concrete Camouflage,

2. Invest in a good PIM software solution.

The ability to get your products online quickly and efficiently is an essential component of your e-commerce business’s long-term success, especially if you want to play with the big guys. Google loves ecommerce companies that continually share products as well as offer an easily accessible user interface. PIM (Product Information Management) systems can help you with all this.

“With the PIM system, we can bulk update the content, images, metadata and attributes of our vendors. Customers are now seeing exactly the right information, and we can use the improved data to improve the meta titles and descriptions, which are a signal of rankings on the page.

In addition to SEO factors, PIM systems allow internal teams to collaborate more easily, translate content as needed, change image and size formats, and provide an easily accessible user interface. “- Aman Brar | Product Owner -eCommerce,

3. Use shopping ads from the beginning.

Getting sales from a startup is key to your long-term growth in your ecommerce business. One of the best ways to get sales right away is to place ads that target your customers from the beginning.

“I’ve worked with dozens of e-commerce companies, and the thing that has helped me explode in terms of growth is to use paid product-specific ads. By that, I mean using Google shopping ads as well as remarketing products related to certain products. ”- Stacy Caprio,

4. Bring your products to as many channels as possible.

If you want to boost your growth, you’ll be in more than one online location.

“Developing an e-commerce company begins with a diversification strategy backed by clear distribution and law enforcement channels.

It may not sound sexy, but it is absolutely one of the biggest challenges most companies face to start growing and expanding. Businesses must first focus on optimizing and listing their products across multiple channels (Amazon, eBay, Walmart, Rakuten, etc.).

In addition, they must have registered trademarks and a good warranty when the products are sold through an authorized reseller.

And lastly, they must have clear distribution agreements with any distributors or dealers, determining where they can and cannot sell their products, including anti-sabotage language and quality control. This is the best ecommerce brand growth strategy! ”- Shannon Roddy, Amazon Expert

5. The more you automate your processes, the faster you will grow.

The more you can automate your ecommerce processes, the faster and easier you will grow. Setting up a system takes time, but time is well spent.

“My Best Ecommerce Growth Tip: Automation. Automation. Automation. I can’t say enough. From accounting to order execution to marketing, it’s best to automate everything you can.

For example, automate sales data from your ecommerce shopping cart to your accounting software. Automate email tracking based on customer behavior and profiles. The more you can automate, the more you can do with less and get rid of the high values ​​of business activities. Kelly, Block Island Organics |

One great way to automate your process is to use a landing page builder, such as Shogun or Pagefly – which allows you to quickly create new sales windows, expand markets quickly, and automate the page creation process.

6. Invest in the right software from the start.

Choosing the right platform for your ecommerce business is a serious decision. Take the time to do your homework first before committing. Don’t just think about the company you have now, the sales you will have over the first few years, but the growth and sales you will have with the growth. Here’s a great lesson in choosing the right platform from Brandon Chopp, Digital Manager for iHeartRaves:

Our Shopify stores earn $ 20 million annually, and were featured in Inc. 5000 four years in a row, but growth has not been so easy.

Before launching our ecommerce stores, I wish someone had told us how important our shopping platform was.

We originally used Magento and it turned out to be almost a fatal mistake. A few years ago, our founder and CEO, Brian Lim, appeared on ABC’s Shark Tank, where he received offers from all five sharks and eventually accepted the offers of Mark Cuban and Daymond John. As you can imagine, broadcasting in a highly watched television program can draw some traffic to the website.

In the year leading up to the episode date, we have purchased about thirty servers, simulated load tests and invested more than $ 200,000 to ensure that the site can handle the huge influx of traffic that will come our way.

But when the episode aired, the page dropped. In the e-commerce world, extending time means everything! A lot of money was lost that day, and it made what was supposed to be one of the happiest days, one of the worst.

Ever since we switched to Shopify, our lives have been immensely easier. We probably would never have had this issue had Shopify been there from the beginning.

The moral of the story is to take your time and explore every possible option before choosing your trading platform. It can make or break your business. “

7. Invest in search engine marketing.

Our final tip for accelerating the growth of your ecommerce store is to invest in search engine marketing. We started with this blog by talking about creating a blog that drives organic traffic and yes, it is one way to invest in organic, but there are others. Learn all you can about SEO and keyword related topics in the industry before launching a store.

If you are going to use a platform like Amazon, you will also need to learn how Amazon ranks its products, which means you will have to dig a little bit for keywords for your industry on Amazon. If you don’t know about search marketing first, don’t panic. There are many industry experts who can provide a comprehensive keyword-specific search marketing strategy in the store and industry.

If you want to hire an SEO or search engine specialist, here are some quick tips:

  • Ask yourself about the software tools they use and why (great SEO experts have various tools that can cost thousands of dollars a month)
  • Ask for some case studies and reports
  • Don’t trust the hype! No one can guarantee a ranking of # 1 on Amazon or Google. If someone tells you, run.
  • Don’t Hire Anyone Using Black Hat Strategies – Gone are the days of keyword stuffing and fake backlinks!
  • Get them to talk about metrics and data. What are they tracking? What will follow you?

Hiring an SEO expert can be a big gain for your ecommerce store if you find the right person or agency. Do not be fooled monthly in a tall container with little data, no metrics and false promises! There are a lot of SEO experts out there who are working hard to evaluate their store and know that while organic traffic can take some time (even a year or more), ROI is far greater than paying steadily for AdWords,

FAQ: Frequently Asked Questions: Ecommerce

How much do ecommerce sites earn?

It really depends on your product, marketing and niche, but on average, a new ecommerce company can make around $ 39,000 in its first month of business and can grow from that revenue.

How can I get rich from ecommerce?

1. Create a blog that drives traffic. …
2. Invest in a good PIM software solution. …
3. Use shopping ads from the beginning. …
4. Bring your products to as many channels as possible. …
5. The more you automate your processes, the faster you will grow. …
6. Invest in the right software from the start. …
7. Invest in search engine marketing.
8. Invest in a good analytics landing page builder to track what works and what doesn’t.

Is e-commerce still profitable today?

Yes, ecommerce is still very profitable if you know what to do from the start and implement that plan. There is still a lot of growth in these markets as customers are still switching from offline to digital.

How to Start an Ecommerce Business with Little Money Without Money?

1. Find the product you want to sell. Niche products work best.
2. Build a business plan and model.
3. Build an ecommerce store and website to “sell” your product (minimal cost).
4. Submit your products and start selling.
5. Invest the profits you get back into business to get started marketing by investing in ads, optimizing your landing pages.

Some final thoughts on ecommerce

There are many ways you can grow your online store, it just takes time, energy and money. There are no shortcuts, but the payouts can pay off. Market opportunities are still huge, so don’t despair. If you have a killer product and are willing to put serious effort into your store, the possibilities are endless.

If you want more insight into how to grow a great ecommerce business, listen to the exclusive Change Creator interview with Nathan Hirsch who developed his ecommerce business without any outside investment:

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